Coldwell Banker Residential Brokerage in the San Francisco Bay Area is the No. 1 residential real estate company in the region. In the past year, the company accounted for over $10.5 billion in closed sales volume. The company encompasses a team of more than 2,600 real estate professionals.
Where the Legacy Began...
The legacy of Coldwell Banker began in the San Francisco Bay Area shortly after the 1906 earthquake. In the time immediately before the First World War, while Colbert Coldwell and Benjamin Arthur Banker were striving to establish a real estate business, San Francisco was hardly the booming market it is today. The scrub-grown rolling dunes of the City's western half, it was agreed, would never be habitable. Downtown practices were nearly as informal as they had been during the Gold Rush.
Coldwell and Banker were trying to make progress in an industry where, to put it bluntly, respectable business practices were rare. The two saw an opportunity to distinguish themselves by offering honest, knowledgeable and competent real estate services, bringing much-needed integrity to the profession.
Soon after joining forces, Coldwell and Banker opened their first office in San Francisco. Today that office, as well as the 44 Coldwell Banker Residential Brokerage offices throughout the Bay Area and the Monterey Peninsula, remains a proud symbol of where the legacy of Coldwell and Banker began.
The exceptional standards set by these real estate pioneers, who blazed a trail that the entire industry would eventually follow, remain the benchmark of today's Coldwell Banker.
At Coldwell Banker Residential Brokerage in the San Francisco Bay Area, our focus has always been on the needs of the local communities. We're proud of our rich heritage, and today we are a team of experts who are committed to customer service excellence for homebuyers and sellers.
The Internet has revolutionized the way buyers search for homes - and thanks to Coldwell Banker Residential Brokerage's e-marketing expertise, clients are turning to our company for more exposure. Our exclusive e-marketing strategy begins with our private intranet site. The moment a client's property is posted here, Coldwell Banker Residential Brokerage associates, working with qualified buyers throughout Northern California, are instantly e-mailed to alert them about the newly listed home.
Coldwell Banker Residential Brokerage in the San Francisco Bay Area has also created a variety of powerful e-marketing tools to showcase our clients' properties to prospective buyers, from instant e-cards to exclusive individual property Web sites. Our real estate company leverages the power of the Internet very effectively to market a client's home.
Coldwell Banker Residential Brokerage is enjoying its second century of serving Bay Area homebuyers and sellers with the quality and innovations they have come to expect. Once again, Coldwell Banker Residential Brokerage in the San Francisco Bay Area has redefined the standards of quality and service in real estate. When it comes to buying or selling a home, we are the market experts.
Coldwell Banker Residential Brokerage is a member of the NRT family of companies. With approximately 750 sales offices, 5,100 employees and 45,000 sales associates, NRT LLC is the nation's largest residential real estate brokerage company. NRT owns and operates companies in more than 35 of the nation's largest metropolitan areas; the company is a subsidiary of Realogy Corporation, the world's leading real estate brokerage franchisor.